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New posting added after your last visit at GUUUIMethods and the Design Process
Guide on monitoring web visitor behaviour
Winning on the Web: The Executive Pocket Guide to SMARTER Marketing is a guide on analyzing web visitor behaviour in order to evaluate the effectiveness of a site’s navigation, content and marketing campaigns.

Though it’s published by NetIQ, which produces the web analytics tool WebTrends, the methods described applies equally to other tools.

Links:
The guide Winning on the Web: The Executive Pocket Guide to SMARTER Marketing
Previous posting about Bryan Eisenberg’s eBook on monitoring web site visitor behaviour

Henrik Olsen | Febuary 03, 2003

Click here for a permanent link you can bookmark or refer to


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