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New posting added after your last visit at GUUUITips and Guidelines
Jakob Nielsen on information foraging
"…information foraging uses the analogy of wild animals gathering food to analyze how humans collect information online."

"The two main strategies are to make your content look like a nutritious meal and signal that it's an easy catch. These strategies must be used in combination: users will leave if the content is good but hard to find, or if it's easy to find but offers only empty calories."

Links:
Information Foraging: Why Google Makes People Leave Your Site Faster

Henrik Olsen | July 03, 2003

Click here for a permanent link you can bookmark or refer to


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